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Ayush Mitra · आयुष मित्र

Launching Soon
Ayurveda · Supplements · Everyday Wellness

Authentic Ayurvedic products for modern everyday wellness.

Ayush Mitra is the Ayurvedic wellness brand of Anubhuti Culture India. It brings traditional Ayurvedic ingredients and formulations into modern everyday routines, with a focus on authenticity and honest products.

Like every brand under Anubhuti, it is being built with women at the centre, creating a community where women can discover products and new ways to participate in a growing ecosystem.

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The idea

A friend of life.

Ayush Mitra means a friend of life. The brand is being built to make Ayurveda easy to bring into a modern routine, with authentic products, honest formulations and a clear explanation of what goes into every one.

We are currently preparing the brand, products and launch experience. More details will be shared when Ayush Mitra officially launches.

Herbs and ingredients in our range
  • Ashwagandha
  • Shatavari
  • Shilajit
  • Gokshura
  • Bhringraj
  • Kumkumadi
  • Aloe vera
The range

Ayurveda for every part of the routine.

The range is being built around four areas, with more products to be added over time.

01

Health supplements

Ayurvedic herbs and formulations for daily wellness routines.

02

Haircare

Traditional oils and care for hair, rooted in Ayurveda.

03

Skincare

Ayurvedic skincare made for everyday routines.

04

Body wellness

Oils and care for the body, drawn from Ayurvedic tradition.

Why Ayush Mitra

Built on trust, not claims.

01

Authentic Ayurveda

Rooted in traditional ingredients and practices, not trends.

02

Honest products

Clear information and fair value, with no false promises.

03

Made for every day

Simple additions to the routines you already follow.

04

Women at the centre

Part of a community where women discover products and opportunities together.

Part of Anubhuti Culture India

Ayush Mitra is one of three ventures under one house.

Anubhuti Culture India is an Indian house building ventures that place dignity, income and independence into the hands of women. Each brand has its own identity, and all three answer to the same standards of quality, fairness and accountability.

About Anubhuti →

Ayurvedic and wellness products are not a substitute for medical advice. Please consult a qualified practitioner before starting any supplement.

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Get in touch with Anubhuti Culture India and stay connected with our journey.

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